CNET News.com feature: OpenSocial opens new can of worms
When Google announced that its new social-networking initiative would extend to any site that wanted to participate, the land grab for the social Web's attention just got a whole lot more intense.
In a move that was anticipated for weeks, Google has unveiled a set of application program interfaces (APIs) that allow third-party programmers to build widgets that take advantage of personal data and profile connections on a social-networking site. But instead of limiting the project to its own social-networking property, Orkut, Google has invited other sites along for the ride--including LinkedIn, Hi5, Plaxo, Ning, and Friendster.
Read the rest of the CNET News.com story here.